Shopping Time with Watsons

We created an online-offline connected social campaign for the national sales promotion of Watsons.
A national promotion of Watsons was coming. Women needed to be prepared for such a big shopping period! So we created a preparation class for women with an absurd video. And of course a personal trainee. The preparation took place in Facebook, Twitter and Instagram. Our personal trainee showed up even in Watsons stores and gived surprise gifts to customers.